Inhalt Navigation
Agency Blog

Models in product photography - Eyecatcher & key to success

25 Sep, 2017

The concept model has more associations like Fashionshows, catwalks and photoshootings - and the model is always the focus. But in addition to Fashionshows and catwalks, there are other possibilities to be a model.

# Properly positioning products

If you take a look in advertising magazines you always see products that are presented with or on a model. In fashion it is no wonder, because it can obviously be represented on a model much more vividly. But you also often see other products, such as furniture, which are photographed together with a model. The concept model has more associations like Fashionshows, catwalks and photoshootings - and the model is always the focus. But in addition to Fashionshows and catwalks, there are other possibilities to be a model.

# The product photo - what is it?

Product photography is an important part of advertising photography. The aim is to present the goods optimally in photos. It is obvious that the correct presentation of the product or the product is crucial for the success or failure. The potential customer should be encouraged to buy through an appealing presentation. And often the products with a model can be presented more attractive than without. The product photography is therefore an important part around which model agencies - of course we too - care. In addition, the demand for models that are sought in this area is also very large. These models are usually not professionals, but people with other professions who want to earn a little bit with these occasional jobs. This also works really well next to another profession, because the bets are mostly very short and do not claim the whole day. In addition, the job is a great opportunity to enter the model business as newcomers, since not so many experiences are required. The main focus of the pictures is on the product, but by using a model, the image is imparted to the image and the product is presented correctly. Especially with furniture, the customer is encouraged to identify with the model and to imagine how the piece of furniture could complete its furnishings.

Grid Girl

# Models as an identification factor

We also regularly provide models for product photography, especially for furniture and furniture. The furniture of our partner "Die Wohnliebhaber" ( https://www.ledermoebel-vintage.de ) speaks for itself, but you can also imagine the combination of model and product photography very well. However, fashion and furniture are not the only thing that can be supported by product photography. Product photography includes a lot more! Even residential accessories such as, Eg at Homestyle & Garden ( https://homestyle-and-garden.com ), can also add charm through the right use of models.
Life situations are presented, as in the kitchen when cooking with the new kitchen utensils, relaxing on the terrace on the new wooden garden furniture or on a vintage leather sofa for television. Just the latter, that someone sits serenely on a sofa or sits, is seen particularly frequently. This is how it is presented and emphasized how comfortable and practical this sofa is.

In summary, models are the ideal complement to pure product photography to stimulate the purchase of the product. In addition, this area will be a win-win situation for companies and models, as it is also a good option for newcomers and professionals, which makes entering the model business easier.


Further contributions

25 Sep, 2023

Vier Agenturen, ein Praktikum: Der Weg von SEO über Influencer Marketing bis hin zu Modelbewerbungen

Hallo zusammen! Mein Name ist Luca, ich bin 20 und habe letztes Jahr mein Abitur absolviert. Anschließend entschied ich mich, die darauffolgenden acht Monate im Ausland zu verbringen. Als ich im Frühjahr 2023 zurück in Deutschland war, war für mich klar: Im Wintersemester beginne ich ein Studium der Medienwissenschaften. Bis dahin hatte ich jedoch Zeit und suchte nach einer sinnvollen Beschäftigung.
Read more
27 Mar, 2018

Internship in a modeling agency

Office jobs are boring. No way! As a trainee in the model agency The Models you get to know the often boringly defiled workplace "desk" from a completely different side. Instead of monotonous file processing it means variety and customer contact - and that from day 1 on.
Read more
06 Jul, 2021

Selbstliebe entwickeln: 5 Tipps von uns für Dich ♡

Konstruktive Kritik ist essenziell, damit Du Dich verbessern und über Dich hinaus wachsen kannst. Doch egal, wie konstruktiv die Kritik ist, ohne das richtige Maß an Selbstliebe wird das Ganze schnell zur Belastungsprobe für Dein Selbstwertgefühl. Besonders in der Modelwelt bist Du permanenter Kritik ausgesetzt. Damit Deine Selbstliebe nicht zu kurz kommt, haben wir hier ein paar Tipps für Dich:
Read more
12 Oct, 2018

Trainee power high 3! - Our modeling agency as a training company

The models has grown rapidly in recent years - meanwhile, our database includes about 4,000 models, fair hostesses and grid girls. In addition to the regular orders of our regular customers also come in every day completely new booking requests. In order to cope with the onrush of applications, queries and applications, we naturally also had to upgrade ourselves within the agency. Three diligent trainees help us to maintain and expand our model and customer network.
Read more
03 Mar, 2025

Selbstständig sein als Model: Alles, was du dazu wissen solltest

Das Modelleben sieht von außen oft glamourös aus: Fotoshootings an exotischen Orten, Laufsteg-Auftritte für bekannte Designer und ein aufregender Lifestyle. Doch dahinter steckt viel mehr als nur schönes Aussehen und perfektes Posing. Keine feste Agentur, kein vorgegebener Karriereweg: Selbstständig modeln bedeutet, sich um Jobs, Verträge, Finanzen und Versicherungen selbst zu kümmern. Das kann einschüchternd wirken, doch mit der richtigen Vorbereitung wird daraus eine spannende Reise.
Read more
12 Nov, 2021

E-Casting – Das erwartet Dich bei der Teilnahme

Für Models gehören Castings im Alltag dazu – denn nur darüber, können oftmals Jobs ergattert werden. Egal ob für einen Werbespot, eine Modenschau oder ein Magazinshooting für die meisten Model-Jobs ist ein Casting Voraussetzung. Immer häufiger finden diese Castings jedoch nicht mehr persönlich vor Ort statt, sondern in Form von E-Castings. Was ein E-Casting ist und welche Vorrausetzungen erfüllt werden müssen, sowie die Vor- und Nachteile haben wir für Dich hier einmal zusammengefasst.
Read more

# Contact Details

Alison Steinke
Alison Steinke
Key Account Manager
+49 521 448 139 08
a.steinke(at)the-models.de